According to VINEXPO research, the market is anticipated to grow by an average of seven percent each year over the next four years, with 6.1 billion liters of wine expected to be sold in 2020. Around 80 per cent of the wine drank in China is estimated to be red. Purchase the Wine in China country report as part of our wine market research for August 2020. Here’s what you need to know about Chinese wine marketing trends for 2019. China’s taste for wine is growing rapidly, and the country is set to overtake the UK to become the world’s second largest wine market by 2020, reaching a value of US$21 billion. “There are two main problems here: Fake wine and Parellel wine… China has hit Australian wine with tariffs that will double or triple its price, making the market “unviable” for exporters, according to the trade minister, Simon Birmingham. China wine market’s greatest challenges However, she acknowledged that the greatest challenge currently faced by wine market in China is counterfeit wines, a public enemy that applies across all types of wine. The global market for wine has been segmented on the basis of type and distribution channel. In five years, reaching 94.46 million cases of imported wines by then, China will overtake the … Wine sales increased 37% over 2014, with sales in the $2.5 billion range. It is important for wine importers to select brands and products suitable for the Chinese market and spread consumption concept in a way acceptable to Chinese consumers. The South Africa wine industry presence in China has been growing and so have Chinese investment in local wineries, much of which is situated in the Western Cape. Rabobank senior wine analyst Hayden Higgins said Australian exports to China had fared well in 2019-20 - even despite the COVID-19-induced 23pc drop in … Between 2010 and 2014, China… With a new market and a government working to build the foundations for a national wine industry, China has now the second-largest area under cultivation in the world, 847kha up 17% over 2015. One major allure of wine for many Chinese… Last year Australian wine exports to China were valued at $1.25 billion, more than a third of the whole wine export market. Euromonitor International is the leading provider of strategic market research reports. China is among the top ten wine markets in the world. The only international wine exhibition in Beijing in 2020 ! In terms of type, the global wine market has been segmented into sparkling wine and still wine. Perhaps not surprisingly, then, wine marketing in China has been increasingly dynamic in recent years, as wine brands from around the world look for new ways to access this vitally important market. Downey says that hosting auctions that are accessible via the web has changed the market. With the influence of western eating […] China remains its most profitable export market, and figures from Wine Australia prove it. They have The wine industry in China is an important industry, there are nearly 48 million regular wine drinkers in China and all belong to the upper-middle class. China's wine consumption in 2014 was more than double that of the No. I joined a Wine to Asia (Veronafiere) webinar on Tuesday to discuss the “new normal” of the China wine market. But it may take 5 to 10 years or longer. China Wine Business team commits to help international wineries who are interested and plan to market and sell their wines to the consumers in China. China is the one of the leading import markets of the future In 2016 China was the fourth biggest import market behind Germany (129.23 million 9-litre cases) the UK and the USA. On the other hand, China is fast becoming the world’s largest importer of wine. By Harry Handley. Perhaps not surprisingly, then, wine marketing in China has been increasingly dynamic in recent years, as wine brands from around the world look for new ways to access this vitally important market. During 2018, Australian imports to China raised by 5.41% in value year-on-year to US$723.25 million, and its import volume expanded by an additional 11.83% to 119.3 million liters. The complete history of China and the Bordeaux wine market, plus the truth about Chinese investors buying vineyards in Bordeaux and the current state of affairs between Bordeaux and China.. China, like much of the world, especially in new and emerging markets for Bordeaux wine always started by focusing on buying wines according to the historic 1855 Classification of the Medoc. The report provides an in-depth analysis of the wine market in China. By providing full scope of services and business solutions, we hope leading our clients to establish sustainable and successful business in China. One of the main features of the China wine market, as opposed to western markets, is the predominance of red over white wine. China's commerce ministry on Friday announced preliminary anti-dumping duties ranging from 107% to 212% on Australian bottled wine imports. Still wine has been further sub-segmented into rose wine, red wine, white wine. Market trends. The Chinese red wine market, both promising and difficult for foreign companies Cultural values influencing Chinese red wine consumption. The move went into effect a day later on Nov. 28. The market is expected to grow annually by 7.3% (CAGR 2020-2025). To be honest, the “new normal” feels much like the old normal, with some similar features, including a dependency on formal education and famous authorities, and in turn, a dependency by wine regions, major brands et al on the same people for promotion. Wealthy young Chinese, having acquired a modicum of savoir faire and a taste for liquid luxury, are becoming game changers in one of the world’s biggest wine markets, prompting the country’s top wine merchants to also become providers of wine … The $7.5 billion wine giant does not disclose the value of its China sales, but it is believed that Treasury generates hundreds of millions of dollars in revenue in the China market. A cloud over the future of imports of Australian wine by China is likely to benefit Chile, a long-time importer and consultant in mainland’s wine market said in an interview. Largest red wine market China is already the largest red wine market in the world. The largest exporters of wines to China are France, Chile and the Aussies. This statistic shows the market volume of wine in China from 2010 to 2015, with a forecast up until 2019. 2 consumer, the United States, according to data from research firm IWSR. Actually, Chinese people consume more alcohol compared to the previous generations. Save China Wine Market has conducted market research and they found that the number of Chinese consumers from the urban upper-middle class drink wine at least twice a year, went from 38 million in 2014 to 48 million in 2016. The wine market in China: Dynasty, Great Wall and Zhangyu, ASC Fine Wines, Summergate, French Wine Paradox, Torres, Mercuris, Aussino, H&L Fine Wines The wine in China has a very long history dating from 2,000 years ago, although not in a style resembling western wines until the 20th century. China: Revenue in the Wine segment amounts to US$22,050m in 2020. China is still set to become the world’s second biggest wine market, says Mark Meek, CEO of IWSR, sticking to the drinks analysis organisation’s previous projection that it will surpass current second biggest wine consumer France in coming years, but the timeline will likely deviate from previous estimation due to coronavirus and economic recession. This is 11% of the adult urban population aged 18 to 54 years-old. The earliest known traces of wine include wines from China, Iran, and Georgia. According to a study by Vinexpo and International Wine and Spirits Research (IWSR), China was the world's fifth-largest consumer of wine (both domestic and imported) in 2011. Regulations of imported alcoholic drinks on Chinese market 《Wine》GB15037-2006-China's National Standard on Wine; Public Announcement of Ministry of Industry and Information Technology of the People’s Republic of With 1.86 red wine bottles sold in 2013, China has overtaken France as the world’s biggest red wine consumer. Market Overview: In this section, the authors of the report provide an overview of products offered in the global Wine Packaging Boxes market, market scope, consumption comparison by application, production growth rate comparison by type, highlights of geographical analysis in Wine Packaging Boxes market, and a glimpse of market sizing forecast. China is already the largest red wine market in the world. China's wine market will become standardized as consumers grow more mature and the market is better regulated. 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